What are the most common UX pitfalls in mobile app design?
Nowadays, it is common knowledge that the mobile app ecosystem is literally overflowing with apps. According to the latest statistics, worldwide mobile app downloads will surpass 260 billion by 2022.
In this article, we are gonna define UX design and the basic challenges of the concept. we’ll see how UX and UI differ, Then we’ll look through the common pitfalls of UX in mobile apps which are:
- expecting the perfect first results
- Avoiding teamwork
- Asking for permissions too soon
- Jargoning on your application
- Mistaking mobile UXin-depth with web development
- Forgetting the importance of user experience
- Not doing user analytics
At the current rate, it is clear that each person has more applications than humans can use. Interestingly, not all mobile apps are used by users, and only some of the most popular ones dominate the market.
In such a case, it is not surprising that most of the apps that the user downloads are used once or twice before being destroyed.
But how do you get your users to use the app? You might have built all the latest features into your app, done a proper app store optimization, and used the best code to improve your app’s performance … but the user did it after the first session. You can see that you are giving up. In that case, the problem may be with the user experience of the application.
We mentioned some of the common UX pitfalls that we tried to cover in this article, before anything else let’s get familiar with UX:
- What Is UX?
- Discern between User Interface And User Experience
- Common UX pitfalls in mobile app design
- User friendly app development
- To Wrap It Up
What Is UX?
The user experience, informally called UX, is the feedback that an application receives from users. The user experience is often confused with the user interface(UI).
The UI is meant to be a great subset of UX, but the two are not exactly the same.
What are the UX challenges of design for mobile?
Smartphones are dominating the market as we speak, so most developers and marketing teams are aiming for a successful UX/UI design.
Since smartphones are taking over the market, the usage of PCs and laptops is dropping as well, so most of the design flaws in everyday products require a different approach which is why the UI / UX type is specifically designed for smartphone apps.
Mobile UX not only is vital for your product’s design, but it’s also a crucial stage for your product’s usability.
With that being said, let’s take a look at some UX problems and learn how to deal with these in the UX process.
In the UX process simplicity is the key. Meaning that you should avoid creating any kind of code bloat.
Achieving this simplicity doesn’t come as easy, and due to this reason many of the apps we see are apps with bad UX and seem to create their value by adding more features but their arrangement undermines the entire transaction, illustrating poor design decisions.
In addition to these, when we say simplicity is important we don’t always mean minimalism. However, the main intention is to have a fine line between high performance and powerful design without giving value to the elements that only have aesthetic usage.
For instance, let’s consider Apple’s one-button design and designing the touch screen. The simplicity is the one-button part but the fine line is introducing the touch screen. This is the work of a creative phone app designer and mobile UX designer.
Time and resources management
The whole app development and UX process are influenced by two factors: budgeting and time management.
The mobile UX designer or phone app designer’s quality of work depends on these two factors. If the time given is low or the pay is low, the designer will do a poor job.
Many people don’t know how influential the design and mobile UX designer can be. They think making last-minute changes is an easy process.
Having a good design means that everything runs smoothly and is put together. This means every aspect of the UX process is connected, and even a small change of color requires time and payment.
Adding too much pressure on your mobile UX designer will lead to poor quality of work since they are making the small changes that their client asked for.
That’s where the project managers come in handy, they negotiate the time and budgeting for the mobile UX designer and they are free to do a good job at a specific time.
Android mobile UX
Believe it or not, the UX process is much more straightforward for IOS than it is for android. There are a considerable number of android devices with different operating systems that vary from android 2 to 10.
Every manufacturing company customizes and upgrades the android operating system to their specific version, companies such as Xiaomi, Samsung tend to do this.
Every smartphone has its specific features like screen resolution or many other detailed features. Therefore, the work of a phone app designer is much more difficult when it comes to mobile UX for androids.
Even though in the UX process of android design you might have more choices, Android design and UX process usually takes longer than IOS.
Every single design change takes time and work. However, animations, layers, and gradients have changed the game a little bit.
In other words, the UX process usage is easy but the production has become more difficult. And as we mentioned earlier, simplicity is the key but more minimal designs require more complex operations.
Another design element is the animation. However, any mobile UX designer tries to avoid using animations since these tend to distract the users.
Sometimes animations can make a good impact, and it’s up to the mobile UX designer and visual appearance to decide whether to use them or not.
UX problems and challenges
In the digital world, app development, and design are moving and upgrading fast. So the rule of every mobile UX designer has changed from just being on the visual side of the story. They work with user experience, interface and determine how the application works.
Some businesses delegate UI tasks to one person and delegate UX tasks to someone else. Some companies use front-end developers to complete both of these tasks. And some businesses ask their designers to do their market research for them.
Due to these reasons, your development and design team needs to work closely together to deliver the best possible outcome to your target users. Communication is the most important deal since there is constant change in the digital era and expertise is needed to mix for the best result.
The learning never stops, so every designer will learn something from the marketing aspect of the project to do a lot of consultation with developers, to understand their business goals, negotiate and talk to business analysts, for gaining a better understanding of functions for the future, and creating the ideal final product.
Consider an ordinary mobile UX designer, every designer is going to add to their knowledge. Creativity and being up-to-date are important factors when choosing a
mobile UX designer. This creativity should be placed in the way of customer satisfaction and user satisfaction.
UI/UX designers who have knowledge about the business aspects of design flaws in everyday products and connect them to the user interface are more successful.
In the UX process, there might be some problems but the solution that your mobile UX designer offers for those is the important thing so that the details are arranged in the final composition excellent: pleasing to the eye, pleasant to use, and practical app.
Before understanding UX, it’s better to fully realize the distinction between these two topics and the extent to which they dominate mobile app design and development.
Discern between User Interface And User Experience
Both User Interface And User Experience are an integral part of mobile app design and development, but these concepts are totally different.
The user interface mainly leans towards the website or app appearance. The design of the user interface is primarily related to the appearance of the application to the user.
The user interface design has many visual meanings, like the shapes, colors, and themes used on different screens in the application, menu styles, sizes, and fonts used in the application, and Various designs for interactive pages. Items in the application window.
Most user interface design is visual, and mobile application development departments use the competence of trained graphic designers to handle other perspectives of designing the interface.
On the other side, UX is a wider concept that refers to how a user interacts with the experience of using an app.
User experience design is a focused process to understand the needs that your customers want to meet when they use your application. The application reaction work fame is developed considering the defined feature set and injected into the application.
The main goal of UX design is to enhance customer satisfaction by improving the interaction connection between the user and the application, thereby improving the serviceability and consent of the application.
So the conclusion is: The UI is about the look of the app, while the UX is about the feel of the app. With that in mind, let’s take a look at some of the most common mistakes in designing a mobile application.
Trying to regenerate another website
One of the biggest mistakes you may make when designing your app’s user experience is trying to copy website functionality into your app. It is almost always a bad experience for the user.
The functions and formats that are used successfully on the site will not be useful on mobile platforms and will reduce the user experience. Don’t design your app’s UX based on your website’s function.
Ignoring the users
It can be unexpected to notice that a not unusual place mistake in UX layout is to absolutely forget about the user. Low experienced designers of UX frequently overlook who’s the use of it and try to include the modern-day UX tendencies into their software layout.
To keep away from this pitfall, constantly don’t forget that your application will be used by human beings and have to be designed to first-class meet the wishes of the man or woman in question.
Unfit User Analysis
You cannot start UX design without conducting a proper target audience analysis.
Before beginning the UX layout process, step one is to constantly evaluate the demographics you want and recognize what you want out of your application.
Unless you do this first, you want to offer a UX that does not resonate together with the users, and as a result, your app will grow to be uninstalled.
So, work carefully with your cell app improvement company and spend a variety of effort and time analyzing users.
Too many inefficient features
There is another mistake you can make when designing a mobile app user experience is cluttering up your mobile app by importing all the features under the hood. Many people mistakenly think that the more abilities an app offer, the more users it will attract. There is nothing more certain than it’s not true.
It confuses and frustrates users by integrating all possible functions into the application. They are confused about the purpose of the app and won’t use the app. This will drive them to leave the app.
Avoid this mistake by integrating the handiest vital capability into your application. To recognize the capabilities you need, you have to carry out the right consumer evaluation as defined above.
In a perfect manner, you ought to rent an expert cell app improvement carrier to lead you in this regard.
Incomplete rival Analysis
In addition to the evaluation of the goal audience, one ought to now no longer forget about the best evaluation of the opposition.
Failing to research whether or not your opposition is proper or incorrect can negatively have an effect on your application’s overall performance withinside the lengthy run.
Carefully take a look at your competitors’ UX factors to see how they may be improved. It enables you to construct an app that earns greater factors than your competition.
Mixing Up UI Design For UX Design
The consumer interface and consumer enjoyment are crucial components of the cell software improvement process.
However, puzzling UX and UI and wondering that constructing an outstanding UI will routinely flip it right into a wealthy UX is some other not unusual place mistake many app designers make.
As referred to above, the person interface is just a part of the UX layout process.
The right UX layout has to cowl all elements of your software, from function sets, algorithms, and code to software architecture, marketing, or even consumer service.
Many mobile application development services believe in all of these portions and help provide a user experience that takes into account the mind of the app user.
Longer Load Times
Developing your software with undesirable capabilities and heavy visible belongings can sluggish down your software significantly. This continues customers to get far from the app.
It’s the age of multitasking, wherein customers need the power to speedy and successfully transfer among special apps on their gadgets.
Therefore, you must be cautious not to consist of functions that gradually down your app loading.
Push notifications are an extremely good advertising channel while used wisely. But redundant, they simplest motive trouble.
No person desires to preserve responding to notifications initiated with the aid of using the application. This annoys the person and significantly reduces the person’s experience.
That is why it is better to take the offerings of the first-rate cell app builders and paintings with them to broaden the proper notification-primarily based totally advertising and marketing and merchandising strategy.
Maps and the navigation structure of cellular packages play a chief position in figuring out the extent of user experience and settlement.
Well-structured and navigable apps are positive to hold customers and generate greater downloads, however, poorly designed apps with unsightly navigation capabilities are an industry. We can’t offer a standards-primarily based totally user experience.
Therefore, you should care about the application in the manner of being properly structured and based on common usage statistics and behavior models.
Of course, the utility released in the last 12 months turned into a superb success. But that doesn’t suggest that your utility has to settle with copying its functionality and use its interface.
Competing with the best model in your profession of interest is fascinating. There is not anything incorrect with accepting UX guidelines from predominant rivals.
But that is no reason to surrender to the distinctiveness of your app.
To make your app stick out from different users, keep in mind using the services of a cellular app developer that will help you out.
Common UX pitfalls in mobile app design
Don’t be a perfectionist
If it’s your first attempt at mobile UX don’t expect perfect results. The possibility of covering all the surfaces while it’s your first time trying for UX design is quite low. You might reach the goal and requirements you had in mind, however, there’s always room for change when it comes to UX problems.
So keep testing your user experience design and follow a known design pattern. Use techniques like rapid prototyping to recognize and detect any trouble fast.
User testing is the element that you need to keep during your design, you can create a better design in each stage if you stick to the user experience.
Make sure your app idea is wanted by the users. When you find a great application design idea it’s easy to push your unnecessary development ideas into it.
So the importance of user testing shows itself once again, it makes it clear for your design team to recognize the user’s needs and requirements.
The user’s feedback is the most important thing for your application whether it’s before launching or after launch.
So, Verify your working schedule based on the user’s needs from the beginning.
Don’t ask your users for location permissions, or access permission from the beginning. Users tend to decline those permissions if it’s the first dialogue they are having with you after downloading your application.
The main reason for this is that they don’t know you yet, therefore you have to give them some context to trust you and you can do that by giving them some time and explaining the reason for needing these permissions.
So it’s best to ask for them in context. If prompted during related tasks, users are more willing to give their permission. Requesting permission is also important to launch, the application experience matters.
Ask your users for things that your app needs. Don’t require all possible types of permits. If the app asks for permissions that are not required you will look suspicious.
Stop the UI jargon
Your application is where you communicate silently with your users. Use familiar language and avoid complex wording on your app so that your users can have a comfortable experience.
This way your application is more appealing to different groups of users and it’s best to keep it easy to understand.
Don’t use specific brand names, cultural axioms, acronyms, and speak generally to avoid any kind of communication problems. Keep it simple and direct.
This isn’t web development
Don’t design your mobile application as a web experience. This isn’t comfortable for users and it is uncomfortable. Users expect certain behavioral patterns from applications and the user interface is kind of different here.
So when we say don’t mistake this with web experience it’s not because of usability UX problems but because it’s simply not what users expect from you.
In addition, don’t use underlined linking for your mobile app design, it’s what we usually see in the web experience, it’s best to use buttons instead.
Hold the app rating
As you know, ratings and reviews are important factors for every application. If your app gets more positive reviews and rates it’s more likely to succeed and get downloaded.
So for gathering these reviews, some applications tend to ask users to rate them from the first minute. It’s a common mistake.
Avoid asking users for reviews and rates too early or frequently. This will annoy your users and has a negative impact on your reviews and feedback.
Don’t bother your consumers, if they are happy with your app they will leave a review, annoying them leads to not so honest reviews and rates.
User friendly app development
Developing a user friendly means creating an app for helping the users, not only by its functions but also with the design and features. It means if an app is user friendly, it will not waste the time of the user and makes the user feel good. In long term, it can become addictive for the user and it’s what you as a developer are looking for.
Dewzilla can make you addictive apps that your targeted market would love to use it.
To Wrap It Up
Please do not ignore the comment or feedback. It’s really dangerous and will have disastrous results for your mobile applications.
UX layout is a collaboration that requires the active participation of all the members and they should be worried withinside the app improvement process.
Keeping these facts in mind will help you and top mobile app developers to design apps to provide a great user experience.
Why do users uninstall their apps?
Requiring to sign in straight away
Requiring a too complicated password
Confusing UX and UI